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atrapat (112) 11-06-11  12:01pm
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Product placement is the next big thing in porn

On Monster Curves update from October 1st, they had Alexis Texas, Bobbi Starr and Franceska Jaimes dressed in tight red bodysuits for a racetrack themed update. They are joined by Voodoo and another guy in racing suits later on for a bbggg scene. It could be just one more great scene with a stellar cast but there's something special about it: the girls (and only the girls) have big logos all over their suits from an Adult Dating website. Chest, back, elbows and thighs plus a slight variation of the Adult Dating website’s official motto written from right to left leg. “Worlds Best Pers” up the inner part of right thigh and “onals for Adults” continues down the inner left. They keep the suits on for half the scene and the camera focuses inevitably on the logos quite a lot.

I thought it was a one time thing but, a month later, for this Saturday’s CFNM Secret update, Brooklyn Lee, Francesca Le and Niki Delano are in similar white bodysuits in another scene shot at the same racetrack and, according to the production date in the credits, on the same day. Needless to say, big logos and motto from the Adult Dating site all over the girls' (and only the girls') bodysuits. Ramon is the racing driver this time. He celebrates his victory with a bottle of champagne but the champagne brand is thoroughly blurred in the video while the Adult Dating website logos are, again, big and unblurred.

In the CFNM Secret scene, you see why the motto is written with a lot of space between “Pers” and “onals” : when the girls carve a hole in their suits in order to get fucked while still clothed (remember, it's CFNM), the hole they require uses all the space in between. You can’t help but keep reading the motto perfectly written on their legs while all three take turns riding Ramon in reverse cow girl facing the camera. And you always see some of the logos in the background. The fact the motto reads perfectly shows someone cares about the end results but I’d suggest they also consider rotating the thighs’ outer logo 180 degrees: the way it’s written on both scenes, you keep seeing it upside down when the girls flex their legs.

Product placement could be the next big thing in porn. The possibilities are endless. I'm wondering which Reality Kings site will be next and when. We Live Together often uses costumes of some sort in its updates so I'm betting sooner or later we'll see Sammie Rhodes and company sporting tight bodysuits plagued with ads for the Adult Dating website I’m meaning to join as soon as I finish posting this comment.

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picdude (5) Its not just RK, the biggest product placement I've seen to date is freeones who have banners and t-shirts given to a multitude of sites.
11-07-11  01:24am

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dracken (246) Hey, I like it. I mean if it keeps porn affordable in these tough economic times why not advertise. I prefer this to pop-up banners and I'm sure the actors who get a few more bucks like them too.
11-07-11  05:41pm

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atrapat (112) REPLY TO #1 - picdude :

So right. I can't help but think those updates look really out of place when models release them as regular sets on their own sites: the clothes look cheap and the logos are huge; they serve but nothing as promo material. To say nothing of the teddy bear that can be seen sometimes. I doubt models get nothing but some promotion on that site from doing those sets.
11-12-11  02:45am

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atrapat (112) REPLY TO #2 - dracken :

There must be some way to make it less intrusive. It's much more annoying than the ads on the site. Big watermarks are often distracting and this feels like having big moving watermarks all over the place so, for me, it's hard to ignore them and focus on the scene.

I don't know if the performers get paid extra for wearing those ads but it obviously puts some money on the company's pockets to hire more (and more expensive) talent.

11-12-11  02:57am

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